MLB FC
MLB FC is a conceptual design exploration that reimagines all 30 Major League Baseball clubs as football clubs. Inspired by the traditions of global football culture, the project examines how some of America’s most recognizable sports identities might evolve through the language of club crests, supporter culture, and kit design.
Rather than simply adapting existing team marks, each identity was rebuilt from the ground up. New club crests draw from the history, symbolism, and visual heritage of each franchise while embracing the design principles commonly found throughout football leagues around the world. Every club received a complete visual system including a custom crest, home and away kits, color strategy, and supporting details.
The goal was not to replace existing MLB identities, but to explore how sports brands can retain their heritage while adapting to entirely new cultural contexts. The result is a collection of 30 club identities that celebrate the intersection of baseball tradition and football culture.
Services
Identity Design
Jersey Design
IDENTITY SYSTEM
Every club identity was guided by three principles:
Heritage First
Each crest was rooted in existing team history, local culture, or franchise symbolism rather than relying solely on existing logos.
Authentic Football Language
Crests, stars, typography, and kit construction were inspired by the visual traditions of football clubs around the world.
Designed For Supporters
Kits were design as lifestyle products as much as performance uniforms, with an emphasis on wearability, culture, and fan expression.
Championship stars are a long-standing tradition in football, serving as a visible representation of club success. To create consistency across the league, I developed a star system that translated World Series championships into football-inspired hierarchy, allowing each club’s achievements to become part of its identity while maintaining visual balance across all 30 crests.
NL WEST
Arizona Diamondbacks
The crest combines the team’s distinctive snake iconography with a modernized color palette that reintroduces the franchise’s electric teal accents. The home kit transforms snakeskin textures into a geometric diamond pattern while nodding to the clubs early sleeveless uniforms. The away kit explores the colors of the Sonoran Desert through a contemporary snakeskin graphic.
Colorado Rockies
The crest blends elements of the Colorado state flag with a stylized interpretation of the Rocky Mountains. The home kit reimagines the Rockies’ pinstripe tradition through mountain-inspired graphics. The away “Continental Divide” kit uses gradients and state flag colors to represent the dramatic landscapes that define Colorado.
Los Angeles Dodgers
Crest
The Dodgers identity balances the club’s Los Angeles present with its Brooklyn roots. The crest incorporates track-inspired lines that reference the streetcars fans once crossed on their way to Ebbets Field, paying homage to the origin of the “Trolley Dodgers” nickname.
Home Kit
One of baseball’s most timeless uniforms served as the foundation for the home kit, which modernizes the club’s iconic look while preserving its simplicity.
Away Kit
The away kit introduces a subtle zig-zag pattern inspired by the mid-century architecture and scoreboards of Dodger Stadium, creating a contemporary expression of one of baseball’s most recognizable venues.
San Diego Padres
The crest is inspired by the architecture of the San Diego Mission and ornamental details found throughout the city’s historic districts. The home kit pays tribute to the Padres’ famous brown-and-gold uniforms of the 1980s. The away kit reinterprets the club’s military-inspired traditions through a modernized camouflage graphic.
San Francisco Giants
Crest
The crest draws inspiration from one of the most recognizable landmarks in the city: the Golden Gate bridge. Its suspension towers intertwine with an abstracted G that feels equally rooted in football culture and Giants history. The custom letterforms are integrated into the bridge structure, while the founding year of the San Francisco era is subtly incorporated into the design.
Home Kit
The home kit builds upon the bridge concept by transforming its suspension cables into a series of vertical pinstripes. Set against the Giants’ iconic cream base, the pattern creates a fresh interpretation of a baseball classic while maintaining the club’s traditional color palette. The result is a clean, heritage-driven kit that feels distinctly San Francisco.
Away Kit
For the away kit I looked beyond baseball and into one of the city’s most influential cultural movements. Inspired by the psychedelic posters, music, and visual experimentation of Haight-Ashbury and the Summer of Love, the kit features flowing marbled graphics in black and orange. It celebrates a different side of San Francisco’s identity while creating a bold contrast to the more traditional home look.
NL CENTRAL
Chicago Cubs
Inspired by the iconic Wrigley Field marquee, the crest combines Chicago’s four stars with a regal bear emblem that reflects the stature of the franchise. The home kit draws from the Cubs’ classic blue alternate uniforms. The away kit transforms Wrigley’s famous ivy into a tonal green pattern that covers the entire kit.
Cincinnati Reds
The crest blends the Reds’ classic wishbone C with references to Cincinnati’s riverfront heritage, incorporating elements inspired by the city flag, Ohio River, and Queen City nickname. The home kit pays tribute to the Big Red Machine era through clean white and red execution with subtle texture. The away kit expands the river-inspired graphics into bold wave patterns across the jersey.
Milwaukee Brewers
The crest combines a soccer ball and industrial gear to celebrate Milwaukee’s blue-collar roots, framed by wheat laurel branches that reference the city’s brewing heritage. The home kit incorporates wheat-inspired graphics and trim for a Bavarian feel. The away kit takes inspiration from a freshly poured lager, featuring subtle effervescent textures and cream-colored accents.
Pittsburgh Pirates
The crest combines classic pirate iconography with references to Pittsburgh’s geography, where three rivers converge to form the Ohio River. The home kit draws inspiration from the club’s iconic pillbox uniforms of the 1970s. The away “Steel City” kit features an interlocking chainmail-inspired pattern that celebrates Pittsburgh’s industrial heritage.
St. Louis Cardinals
The crest balances classic and modern influences, featuring a forward-looking cardinal framed by the Gateway Arch. The home kit uses a feather-inspired diamond pattern to add texture to the club’s traditional red palette. The away kit revives the iconic powder blue uniforms worn during the late 1970s and early 80s.
NL EAST
Atlanta Braves
The crest modernizes the Braves identity through updated typography and color blocking inspired by the club’s long history of innovation and evolution. The home kit celebrates the franchise’s 150-year heritage with references to uniforms worn during the 1970s. The away kit embraces a bolder, contemporary aesthetic through a split-color design built around the clubs vibrant secondary palette.
Miami Marlins
The crest embraces Miami’s Art Deco architecture and vibrant nightlife through geometric forms, neon colors, and custom typography. The home kit brings the energy of the city to life through pixelated striping inspired by LED lights and nightlife signage. The away kit takes cues from the waters of the Atlantic Ocean through a simple wave pattern and aquatic blues.
New York Mets
Crest
The Mets crest combines an updated gothic NY monogram with visual references to the city that gave the club its identity. Framed by the New York skyline and suspension bridges, the crest celebrates the boroughs, architecture, and blue-collar spirit that have defined the franchise since its founding.
Home Kit
The home kit leans into the bold blue and orange color palette that emerged from the departure of New York’s former National League clubs. Orange accents and skyline-inspired sock details reinforce the club’s connection to the city while creating a confident, unmistakable Mets look.
Away Kit
Inspired by the iconic 7 train that carries supporters from across the city to Queens, the away kit adopts the line’s signature purple colorway. Dynamic striping references both the club’s baseball pinstripes and the motion of trains moving through the city, transforming an everyday piece of New York infrastructure into a symbol of fan culture and connection.
Philadelphia Phillies
Crest
Philadelphia’s identity is inseparable from American history, making the Liberty Bell a natural focal point for the crest. The bell is housed within a keystone silhouette, a reference to Pennsylvania’s nickname as the Keystone State. Returning to the Phillies’ iconic burgundy and powder blue color palette helps establish a distinct visual identity while celebrating one of the most beloved eras in franchise history.
Home Kit
The home kit fully embraces the revived color palette, pairing powder blue with burgundy in a modern football interpretation of the Phillies’ late-1970s uniforms. A simple two-tone execution allows the color story to take center stage while maintaining the clean, timeless feel associated with the club’s heritage.
Away Kit
The away kit explores Philadelphia’s place at the heart of American sports and culture. Drawing inspiration from the city’s patriotic iconography and the visual language of classic baseball uniforms the design incorporates stars and bold red, white, and blue accents throughout the kit. The result is a contemporary expression of Philadelphia’s role as one of America’s great sports cities.
Washington Nationals
Crest
Few symbols are more recognizable than the Washington Monument. The Nationals crest places the monument within the negative space of a custom W, creating a mark that is unmistakably tied to the nation’s capital. References to the District flag further connect the identity to Washington’s civic heritage and local culture.
Home Kit
The home kit draws inspiration from the architecture and symbolism of the capital itself. Horizontal striping echos the ascending steps of the U.S. Capitol Building, while the navy, white, and red palette pays homage to the legacy of Washington baseball and the city’s long sporting tradition.
Away Kit
The away kit reinterprets the Stars and Stripes through a modern football lens. Tonal graphics, layered striping, and repeating patterns create a contemporary expression of American iconography while maintaining a sophisticated and performance-focused aesthetic.
AL WEST
California Angels
The crest revives the California Angels identity through a dual-purpose CA monogram framed by a golden rope inspired by both angel halos and the legacy of original owner Gene Autry. The home kit remains clean and traditional in the club’s signature red and white. The away kit draws from Angel’s uniforms of the 1970s and 80s, featuring a subtle cloud graphic across the body.
Houston Astros
The crest merges elements from multiple generations of Astros branding, combining the club’s iconic star with a rocket orbit to celebrate Houston’s identity as Space City. The home kit introduces subtle western influences through tonal striping and classic Astros colors. The away kit revives the legendary Tequila Sunrise uniforms through a bold football interpretation of one of baseball's most recognizable designs.
Oakland Athletics
Crest
The crest centers on the Athletics’ historic white elephant mascot, one of the most unique symbols in professional sports. Inspired by both the club’s secondary marks and classic football crests, the elephant is simplified into a clean geometric silhouette while retaining its instantly recognizable character. The mark celebrates a piece of Athletics history that many fans know, but few modern sports identities fully embrace.
Home Kit
The home kit pays tribute to the vibrant yellow uniforms that helped define the Athletics during the 1970s. A subtle geometric pattern modernizes the look while preserving the bold green-and-gold palette that has long distinguished the club from the rest of Major League Baseball.
Away Kit
The away kit leans further into the Athletics’ retro identity, drawing inspiration from classic road uniforms and vintage football aesthetics. A cleaner white base creates contrast with the home kit while allowing the crest, color palette, and heritage references to remain the focal point. Together, the two kits celebrate one of baseball’s most distinctive visual identities through a football lens.
Seattle Mariners
The crest modernizes the original Mariners trident while drawing inspiration from the waters of the Puget Sound and the geography of the Pacific Northwest. The home kit transforms the crest geometry into patterns inspired by the Cascade Mountains. The away kit elevates the club’s teal accent color and incorporates flowing graphics inspired by the Sound itself.
Texas Rangers
The crest refines a classic Rangers mark into a cleaner, football-inspired identity with subtle western influences. The home kit draws directly from the Texas state flag through bold color blocking and traditional red, white, and blue tones. The away kit revisits the club’s powder blue era through a modern striped execution.
AL CENTRAL
Chicago White Sox
The crest revives the winged sock emblem used by the famed Go-Go Sox teams of the 1950s while incorporating subtle pinstripes details from the clubs historic uniforms. The home kit blends black alternate jersey heritage with a pinstripe gradient that fades into the shorts. The away kit pays tribute to the White Sox pullovers of the 1980s through bold horizontal striping.
Cleveland Guardians
The crest draws inspiration from the Cleveland flag, the city’s Guardian statues, and the franchise’s evolution into a new era. The home kit incorporates geometric patterns inspired by the Art Deco details found on the Guardians of Traffic. The away kit references Cleveland’s original Forest City nickname through dark forest greens accented with bright modern tones.
Detroit Tigers
The crest modernizes Detroit’s iconic Old English D with a tire-inspired roundel that celebrates the city’s automotive heritage. The home kit maintains the classic appearance while incorporating subtle racing stripes drawn from Motor City culture. The away kit introduces energetic tiger-stripe graphics that capture the speed and power associated with the franchise.
Kansas City Royals
The crest refines the Royals’ iconic crown and monogram into a more football-centric identity while preserving the clubs regal heritage. The home kit uses a diagonal sash inspired by the crest’s primary graphic element. The away kit celebrates the Royals’ famous powder blue era with a custom fountain pattern inspired by the city’s flag.
Minnesota Twins
The crest combines a reimagined Twin Cities monogram with a compass rose and North Star, reflecting Minnesota’s outdoor culture and northern identity. The home kit uses upward-moving graphics inspired by the state’s position as baseball’s northern frontier. The away kit brings the Northern Lights to life through layered aurora-inspired patterns and vibrant accent colors.
AL EAST
Baltimore Orioles
Crest
The Orioles crest simplifies the team’s beloved bird icon into a bold geometric mark design specifically for a football environment. The typography and color palette pay homage to the franchise’s early history as the St. Louis Browns, while the asymmetrical composition creates space for the city name to become part of the identity. The result feels modern while remaining unmistakably Baltimore.
Home Kit
The home kit takes inspiration from the distinctive markings of the oriole itself. Layered chevrons and tonal striping reference the bird’s plumage, creating movement and energy across the jersey while maintaining the clubs updated orange, brown, and white color palette.
Away Kit
For the away kit, I looked to one of Maryland’s most recognizable visual assets: the state flag. Elements of the Calvert and Crossland family crests are woven throughout the design, connecting the club not only to Baltimore, but to the broader history of Maryland itself. The monochromatic orange execution unifies the intricate graphics into a cohesive football kit while preserving the distinctive identity of the source material.
Boston Red Sox
Crest
The Red Sox identity draws inspiration from the club’s deep history and the vintage character of Fenway Park, the oldest ballpark in Major League Baseball. A custom BFC monogram references the typography found throughout the franchise’s visual history, while the shield and scroll elements borrow from the traditions of historic athletic clubs and football institutions.
Home Kit
The home kit embraces the club’s traditional personality through refined hoop design inspired by classic football kits. Rich navy trim, tonal striping, and understated detailing create a look that feels timeless while preserving the Red Sox’s iconic red and navy color palette.
Away Kit
While rooted in tradition, the Red Sox have always carried a personality distinct from their rivals in New York. The “Green Monstah” kit celebrates Fenway Park’s most recognizable feature through head-to-toe green palette inspired by the iconic left field wall and tonal graphic pattern that references the texture of the furry anthropomorphized mascot.
New York Yankees
Crest
Few marks in sports carry the weight of the Yankees’ interlocking NY. Rather than replace it, the identity reinterprets it through the lens of football culture. The monogram incorporates an inline detail inspired by both Yankee pinstripes and the graphic language of the New York subway system, while the circular crest format reflects the club’s global reach and enduring legacy.
Home Kit
The home kit builds on the franchise’s most recognizable asset: the pinstripes. A subtle wave pattern transforms them into a field of championship flags, referencing the club’s unparalleled championship history.
Away Kit
The away “Liberty Kit” shifts the palette to Liberty Green and Slate Grey, drawing inspiration from the Statue of Liberty and featuring tonal crown graphic that celebrates one of New York’s most iconic symbols.
Tampa Bay Rays
The crest expands on the Rays’ sunshine-inspired identity through a football-style roundel that radiates from a central sunburst. The home kit features mosaic-inspired graphics influenced by the architecture of Florida’s Gulf Coast. The away kit incorporates water-inspired textures and bright tropical colors that reflect life along Tampa Bay.
Toronto Blue Jays
The crest repositions the maple leaf as the foundation of the identity, integrating the geometric blue jay and typography inspired by the club’s championship era. The home kit features a tonal pattern inspired by Canada’s snowy northern landscape. The away kit celebrates the Blue Jays’ status as Canada’s lone MLB club through a bold red palette and maple leaf graphics.
